Introduction and BLACKPINK : How you like that CSP

 1) What are the key conventions of music video?

Music videos often feature movement , fast paced , camerawork or editing . Many contain performeance elemnt or narrative . They are promotional device to promote the artists or bands music .

2) What is intertextuality?

Intertextuality is when one media text refrences to another through genre , conventions and mis-en-scene.

3) When did music videos first become a major part of the music industry?

MTV was launched in 1981 however in the 1980s and 1990s they start using big budgets to produce them.

4) What launched in 1981 and why were music videos an important part of the music industry in the 1980s and 1990s?

MTV launched in 1981 and Michael Jacksons Thriller that had a film narrative , a well known director and featured interextuality .

5) How are music videos distributed and watched in the digital age?

In 2005 , Youtube was the way that consumers access and enjoy music videos . Nowadays self-promotion is more common.

AUDIENCE

1) What are BLACKPINK fans known as - and what would the demographics / psychographics be for the BLACKPINK audience?

The fan are known as BLINKS . A demographic for BLACKPINK audience is they aim for younger girls . A physchographic for BLACKPINK audience could be those who have particular interest in Korean culture.