sana the second media

 1. A+M - Conventions 2. Gender in Advertising 3. OMO CSP 4. Galaxy CSP 5. NHS CSP

  1) What year was the advert produced? The advert was produced in 1955. 2) How were women represented in most adverts in the 1950s? Add as much detail to this answer as you can as these are the social, cultural and historical contexts we will need to write about in the exam. In the 1950s , women often seen as in inferior to men and therfore unable to achieve certain things because of sterotypes that were created . Society forced them to act a certain way and do certain things to fit into the negative space that people made out to be normal . 3) How does the heading message ('OMO makes whites bright') and the style of the text promote the product? The use of comic book font catches the eye more and the phrase that rhymes attracts and makes it catchy . 4) Analyse the mise-en-scene in the advert (CLAMPS): how is costume, make-up and placement of the model used to suggest women's role in society? Makeup- The use of makeup reinforces toxic beauty standards as the woman is only ...

  1) Find  three  adverts featuring women that are from the 1950s or 1960s.  Save the images to your Media folder as jpegs and then import them into your blog post.  Hint:  You may wish to look at car, perfume or cleaning products but can use any product you wish. 2) Find  three  adverts featuring women that are from post-2000.  Save the images to your Media folder as jpegs and then import them into your blog post. 3) What stereotypes of women can you find in the 1950s and 1960s adverts? Give specific examples.   In the second advert , woman are being potrayed in a way that they should be applying makeup to feel pretty . This is shown in the small writing underneath the heading . Women were forced to  not feel comfortable in their own skin so many customers would be attracted and give into the media beauty standards . Women were seen to be always 'beautfiul' which pushed woman to be extremely insecure . 4) What stereotypes of women ...

1) What is independent cinema and how is it different to Hollywood blockbusters? An independent film is one that is made outside of the convential Hollywood film studio system and usually have a low budget and the cats is made up of lesser known actors . On the other hand , Hollywood blockbusters are often marketed better to build hype and have a higher budget. 2) What is I, Daniel Blake about? I , Daniel Blake is about serving a politcal message to the media about the government helping middle-class people in a negative perspective . 3) Who directed I, Daniel Blake and why is this important? A man named Ken Loach directed this film . This is important as he protrays the struggle of poverty and dehumanizing effects of austerity making politcal issues feel real and urgent 4) How was I, Daniel Blake promoted to an audience? List at least  three  different methods used by the film's marketing campaign and  how  they targeted their audience. Ken Loach promoted the film a...

  1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? There was 22. 2) How much money have the MCU films made in total according to this article? According to this article , MCU films made a total of $29.8 billion. 3) Why did Marvel create the Avengers films? Marvel created the Avengers because in 2007Marvelwas recovering from bankrupcy leading them to sell their most popular characters however they still had certain characters so they decided to reliase the first MCU film which blew up . 4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? Spider man is a Marvel character which means that Disney which owns Marvel holds the overall intellectual property rights however Sony pictures own the film rights. 5) Which company owns the rights to the Fantastic Four and the X-Men? The company that owns the rights to those movies is Disney. 6) Look at the very end of the article. What has Disney announced rega...

  1) What is a  conglomerate  in the media industries?  This is media companies that own loads of smaller comapnies . Larger media companies are called conglomerates whereas smaller media companies are called subsidiaries . 2) What is a  subsidiary ? Subsidiary is smaller media companies . 3) What are the benefits for media companies of  vertical integration ? One benefit is that their is more profit being made . Another benefit is that your company will be more worldwide and famous . 4) What are the benefits for media companies of  horizontal integration ? One benefit is how they are able to widen their audience . Another way is how they can cancel out compition . 5) Give  three  examples of media companies or brands that have used  synergy  to maximise their profits.  Disney , Warner brothers and Marvel 6) What is  convergence  and what device has changed the relationship between audiences and producers? Convergence...